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HOW TO OPTIMIZE A SQUARESPACE WEBSITE FOR SITE SPEED

  • Street: Rue Du Stade 348
  • City: Beerse
  • State: Pennsylvania
  • Country: Belgium
  • Zip/Postal Code: 2340
  • İlan Tarihi: 1 Haziran 2021 20:25
  • İlan Bitiş: 888 Gün
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If you have done any research into SEO practices, you’ll understand that website speed is pretty significant.

Website or site speed is a ranking variable used by Google, providing websites with faster speeds precedent in search results. It’s all part of providing better outcomes to their users as the fact is, people do not want to hang around for slow-loading websites.

The solution is, not complete control, but you still have options to maximize website speed.

Here’s what you can do:

Get our checklist version here: Things to do to speed up your Squarespace site

Search engine optimization is important in terms of your website getting found in search results, but that is not the only reason to prioritize site rank. Think about what you do if you land on a website that takes a long time to load. Do you hang around and waitfor?

Most individuals won’t hang around. This study shows they will abandon – http://Www.thefreedictionary.com/abandon the site if it doesn’t load within three seconds. This looks like a brief time, but with improvements in online speeds through the years, we’ve been conditioned to expect that things should work fast. If not, there’s guaranteed to be a competing website to check out instead.

So while SEO is an issue, there is one more thing that ought to be a larger concern: consumer experience. Improving site speed delivers a better user experience and means your website visitors are more inclined to stick around a bit longer.

Test your Site first

You can test your site speed .

There are a few distinct tools available to assist and many will also generate a report highlighting problem areas. This helps so you’re not left to guess.

Squarespace recommends that you use their built in tools, or a tool such as Pingdom to make certain you’re receiving accurate results. If you’re using the Google Chrome browser, then you can follow those steps:

Click the Network tab.

Refresh the page to show the loading time.

They state that this is prone to error as it’s intended for developers who code their sites from scratch and can yield false negatives for Squarespace websites that are constructed on a custom CMS. That means if you use it and register an error, that does not necessarily imply there’s anything wrong with webpage rank on your website.

Ways to accelerate a Squarespace Site

Listed below are a Couple of areas where you may be able to Decrease load speed of your site and of individual pages:

REDUCE IMAGE SIZES

This is a fundamental that we would expect most designers to know, yet large picture files are still frequently the culprit behind slow-loading pages. We know – you’re attempting to hit the ideal balance with picture quality and retain that sharp appearance onscreen, but you do not need print quality images to attain this.

Some key items to consider are:

Use JPG over PNG most of this time (a few vector images don’t look so great in JPG).

Keep the image width low. Squarespace recommends that you don’t go beyond 1500 – 2000 pixels in width, although sometimes, you may be able to make them smaller.

The Getty stock images or free Unsplash pictures you can download and insert directly through Squarespace are usually large. To make them smaller, you can download them from the page you’ve put them and use an image resizing tool to decrease file size.

There are numerous free picture resizing – https://www.youtube.com/results?search_query=picture%20resizing,creativecommons tools. For instance: PicResize, ResizeImage and Tiny PNG.

TURN ON SSL

A type of”quick win” with Squarespace website speed is to make sure that you’re using the SSL option. Why? Since your website will be delivered via the quicker HTTP/2 protocol.

You could also consider switching to the HSTS alternative, which has been proven to improve security and SEO.

CONSIDER AMP FOR BLOG POSTS

Switching on AMP (Accelerated Mobile Internet Pages) can significantly improve page speed for blog posts, especially on mobile devices. It is pretty important to keep in mind mobile when you’re taking a look at page speed because so much surfing action happens on cellular devices.

When AMP is switched on it will deliver quite fast-loading blog pages to mobile users, as long as those have been obtained through a Google search.

AMP works by stripping out”non-essential” programming by a page and utilizing smart caching to load webpages immediately. It is well worth reading up on it as it disables quite a few standard Squarespace cubes, such as form blocks and code blocks.

WATCH THIRD-PARTY SCRIPTS

There are all types of third party scripts you may be working on a Squarespace website, such as those connected with plugins you decide to add. As a rule of thumb, only add the ones which are absolutely necessary to achieve the functionality you want on your website – extras may slow you down.

If you’ve had your website going for a while a

  

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